Using Keyword Research For Lead Magnet Inspiration
31 March 2020
A lead magnet offers useful or valuable information in exchange for an email address. The key here is knowing what people are genuinely interested in and willing to give their…
Coronavirus: Free Resources For Busy Professionals
26 March 2020
These are some challenging times. Many businesses are like us - juggling and adjusting to working exclusively from home. Here are a few free resources to hopefully take the edge…
Top 10 Most Beneficial Google Ads Performance Metrics
Performance Metrics are the base foundation of any effective Google Ads marketing campaign. Without these how would you understand any data? Or know if your campaign, ad group and ads…
Whether you are new to Google Ads or an expert in the field, we can all agree that Google Ads can be a minefield with all the latest updates, functionalities…
In a forever increasing competitive market, it is getting harder and harder and more expensive to attract new customers. So we need to come up with new ideas and solutions…
2019 has been another interesting and fun year, not only for online advertising but for events across the world. South Africa winning the Rugby World Cup and we were lucky…
When it comes to conversion rates if you don’t have something a bit special to offer, your visitors will click off into the sunset, never to be seen again. But,…